Eventos - Estratégias de Planejamento e Execução (Portuguese - download pdf or read online

By Waldyr Gutierrez Fortes

ISBN-10: 8532307140

ISBN-13: 9788532307149

Este livro apresenta aos profissionais de relações públicas, advertising e administração um roteiro completo que aborda a técnica de planejar e organizar eventos. Baseados em décadas de experiência e utilizando uma linguagem didática, os autores mostram como otimizar os eventos com clareza de objetivos, sem desperdício de recursos e energia e, principalmente, focando no detalhamento dos passos envolvidos e nas decisões a tomar.

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Eventos - Estratégias de Planejamento e Execução (Portuguese Edition) by Waldyr Gutierrez Fortes

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